---
title: "groas"
image: "https://cdn.prod.website-files.com/6821efca072e48f6f495a47e/6a7676f4bc142f95bdbdf970_Web.png"
---

# Industry Expert Thoughts

[David](https://groas.com/author/alexander-perelman?b2fbc6b6_page=100#)

[Alexander Perelman](https://groas.com/author/alexander-perelman?b2fbc6b6_page=100#)

[![Adalysis Review 2026: Is It Still Worth It? (And Who's It Actually For?)](https://cdn.prod.website-files.com/6823bbd57170ea42b357cf81/69f24c6ac8315a1be5701d6c_hero.jpeg) ##### Adalysis Review 2026: Is It Still Worth It? (And Who's It Actually For?) Adalysis review 2026: honest look at pricing ($149/mo), strengths (ad testing, Quality Score), weaknesses, and how it compares to autonomous AI alternatives. February 17, 2026 • 9 min read](https://groas.com/post/adalysis-review-2026-is-it-still-worth-it-and-whos-it-actually-for)

[![The State of Google Ads AI in 2026: What's Working, What's Broken, and What's Next](https://cdn.prod.website-files.com/6823bbd57170ea42b357cf81/69f24c853ae73340a31785b6_hero.jpeg) ##### The State of Google Ads AI in 2026: What's Working, What's Broken, and What's Next State of Google Ads AI 2026: what's working (Smart Bidding, AI Max), what's broken (transparency, control), and what advertisers should do about it now. February 17, 2026 • 8 min read](https://groas.com/post/the-state-of-google-ads-ai-in-2026-whats-working-whats-broken-and-whats-next)

[![Google Ads ROI Calculator: How to Know If Your Campaigns Are Actually Profitable](https://cdn.prod.website-files.com/6823bbd57170ea42b357cf81/69f24cb70ef7b6267ab07464_hero.jpeg) ##### Google Ads ROI Calculator: How to Know If Your Campaigns Are Actually Profitable Free Google Ads ROI calculator: input your spend, revenue, and management costs to find your true ROI. Most businesses overestimate by 20-40%. Check yours now. February 17, 2026 • 9 min read](https://groas.com/post/google-ads-roi-calculator-how-to-know-if-your-campaigns-are-actually-profitable)

[![Microsoft Ads vs Google Ads in 2026: Is It Worth Advertising on Both?](https://cdn.prod.website-files.com/6823bbd57170ea42b357cf81/69f24ce837ba50a856e2724c_hero.jpeg) ##### Microsoft Ads vs Google Ads in 2026: Is It Worth Advertising on Both? Microsoft Ads vs Google Ads 2026: compare market share, CPCs, audiences, and when to use both. Full guide with data, costs, and cross-platform strategy. February 17, 2026 • 10 min read](https://groas.com/post/microsoft-ads-vs-google-ads-in-2026-is-it-worth-advertising-on-both)

[![Performance Max Creative Strategy: How to Feed the Algorithm What It Actually Needs](https://cdn.prod.website-files.com/6823bbd57170ea42b357cf81/69f24d00c8315a1be5707af4_hero.jpeg) ##### Performance Max Creative Strategy: How to Feed the Algorithm What It Actually Needs Performance Max creative strategy guide: what assets PMax needs, how to organize asset groups, image split vs mix testing, how the algorithm selects creative, interpreting asset performance ratings, creative fatigue refresh cadence, and why AI is replacing manual ad design in 2026. February 17, 2026 • 9 min read](https://groas.com/post/performance-max-creative-strategy-how-to-feed-the-algorithm-what-it-actually-needs)

[![Google Ads for Lawyers: How Law Firms Can Cut Acquisition Costs by 60%](https://cdn.prod.website-files.com/6823bbd57170ea42b357cf81/69f24d1684ff9391d9089f17_hero.jpeg) ##### Google Ads for Lawyers: How Law Firms Can Cut Acquisition Costs by 60% Google Ads for lawyers: CPCs by practice area, campaign structure, negative keyword strategy, compliance rules, and how AI cuts law firm acquisition costs by 60%. February 17, 2026 • 9 min read](https://groas.com/post/google-ads-for-lawyers-how-law-firms-can-cut-acquisition-costs-by-60)

[![Responsive Search Ads in 2026: How to Write Ad Copy That Actually Converts (When AI Rewrites Everything)](https://cdn.prod.website-files.com/6823bbd57170ea42b357cf81/69f24d2de0605e539f55636b_hero.jpeg) ##### Responsive Search Ads in 2026: How to Write Ad Copy That Actually Converts (When AI Rewrites Everything) RSAs in 2026: AI Max rewrites your ad copy automatically. Learn what still needs a human, what AI handles better, and the new copywriting framework. February 17, 2026 • 7 min read](https://groas.com/post/responsive-search-ads-in-2026-how-to-write-ad-copy-that-actually-converts-when-ai-rewrites-everything)

[![The Google Ads Glossary: 100+ Terms Every Advertiser Must Know in 2026](https://cdn.prod.website-files.com/6823bbd57170ea42b357cf81/69f242322fc0275af162c94e_hero.jpeg) ##### The Google Ads Glossary: 100+ Terms Every Advertiser Must Know in 2026 Google Ads glossary with 120+ terms explained for 2026. Covers CPC, ROAS, Quality Score, AI Max, PMax, Demand Gen, Smart Bidding, and more. Bookmark now. February 17, 2026 • 12 min read](https://groas.com/post/the-google-ads-glossary-100-terms-every-advertiser-must-know-in-2026)

[![L'Oreal, AI Max, and What Big Brands Are Teaching Us About AI-Driven Advertising](https://cdn.prod.website-files.com/6823bbd57170ea42b357cf81/69f24268f7ff4ceaa4ac79d7_hero.jpeg) ##### L'Oreal, AI Max, and What Big Brands Are Teaching Us About AI-Driven Advertising L'Oreal doubled conversion rates and cut ad spend 31% with AI Max. Full case study breakdown plus Nielsen data from 1M+ campaigns proving AI beats manual. February 17, 2026 • 8 min read](https://groas.com/post/loreal-ai-max-and-what-big-brands-are-teaching-us-about-ai-driven-advertising)

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[### Welcome To The New Era Of Google Ads Management ![](https://cdn.prod.website-files.com/6821efca072e48f6f495a47e/6822107ac7658954b6d31eb3_CTA%20SHape.svg)![White irregular polygon shape with a curved edge on a transparent background.](https://cdn.prod.website-files.com/6821efca072e48f6f495a47e/6822107b53bdaf4d2965fd42_Shape-p-500.png)](https://groas.com/author/alexander-perelman?b2fbc6b6_page=100#)

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[![White stylized owl eyes with green background icon.](https://cdn.prod.website-files.com/6821efca072e48f6f495a47e/6a68a036a5dd5627409d3579_Groas%20Icon.png)](https://groas.com/author/alexander-perelman?b2fbc6b6_page=100#)

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