--- title: "Free Meta Ads Tools For Facebook & Instagram Ads | groas" description: "Free Meta ads tools from groas: see which Facebook and Instagram ads are worn out, open competitors’ live ads, find new angles and check your ROAS." url: "https://groas.com/free-tools/meta-ads-tools" image: "https://groas.com/og/groas-run-for-you.jpg" --- 1. [Free Tools](https://groas.com/free-tools) 2. Meta Ads Tools Free Meta Ads Tools\ For Facebook And Instagram Ads ============================== See Which Ads To Replace, And What To Make Next. These tools are for anyone who runs Facebook and Instagram ads, in-house or for clients, and has to decide which ads to replace and what to make next. That work is a loop: spot the ads that are worn out, see what competitors are running, find a new angle in what buyers say, and check that the numbers still pay. There is one tool here for each step, and none of them connects to your Meta account. ## The Meta Ads Tools - ### [Meta Ads Fatigue Checker](https://groas.com/free-tools/meta-ads-fatigue-checker) Upload your Meta Ads Manager report and see which Facebook and Instagram ads are worn out, which to watch and what to do about each. Needs an ad-level report exported from Ads Manager as a .csv, broken down by day. Free with a work email; the report is read in your browser. [Check My Ads](https://groas.com/free-tools/meta-ads-fatigue-checker) - Also In Research Tools ### [Reddit Customer Voice Finder](https://groas.com/free-tools/reddit-customer-voice) Describe what you sell and see the problems, objections and exact phrases real customers post on Reddit, each linked to its thread, with ad angles built from them. Needs a work email and your own OpenRouter account. A search usually costs 5 to 20 cents. [Find What Customers Say](https://groas.com/free-tools/reddit-customer-voice) - Also In Research Tools ### [Competitor Ad Finder](https://groas.com/free-tools/competitor-ad-finder) Enter a competitor and open their live ads on Google, Meta, LinkedIn, TikTok and Microsoft, with a worksheet for what to note in each. Needs the competitor’s name; their website helps. Free with a work email. [Find Their Ads](https://groas.com/free-tools/competitor-ad-finder) - Also In Ad Calculators ### [ROAS Calculator And Budget Planner](https://groas.com/free-tools/roas-calculator) Work out your return on ad spend, the ROAS you need to break even at your margin, and the ad budget your revenue goal takes. Type your numbers and read the answer. Free with a work email. [Open The Calculator](https://groas.com/free-tools/roas-calculator) ## What Each Tool Answers | Tool | The Question It Answers | What You Need | What You Get | | ---------------------------------------------------------------------------------- | ------------------------------------------ | --------------------------------------------------------------- | --------------------------------------------------------------------------- | | [Meta Ads Fatigue Checker](https://groas.com/free-tools/meta-ads-fatigue-checker) | Which of your ads are worn out? | An ad-level Ads Manager report as a .csv, broken down by day | Each ad marked to replace, watch or leave alone | | [Reddit Customer Voice Finder](https://groas.com/free-tools/reddit-customer-voice) | What do buyers say about what you sell? | A description of what you sell, and your own OpenRouter account | Problems, objections and phrases, each linked to its thread, with ad angles | | [Competitor Ad Finder](https://groas.com/free-tools/competitor-ad-finder) | What ads are your competitors running now? | A competitor’s name; their website helps | A link into each platform’s ad library, and a worksheet for notes | | [ROAS Calculator And Budget Planner](https://groas.com/free-tools/roas-calculator) | Do your ads pay? | Your ad spend, revenue and profit margin | Your ROAS, break-even ROAS and the budget a revenue goal takes | ## Which Tool To Use First 1. ### [Meta Ads Fatigue Checker](https://groas.com/free-tools/meta-ads-fatigue-checker) Start with your own account: upload your Ads Manager report and see which ads to replace, which to watch and which to leave alone. 2. ### [Competitor Ad Finder](https://groas.com/free-tools/competitor-ad-finder) Open your competitors’ live ads in the Meta Ad Library, and note what they are running now. 3. ### [Reddit Customer Voice Finder](https://groas.com/free-tools/reddit-customer-voice) Find the problems, objections and phrases buyers use, with ad angles built from them, for the ads that replace the worn-out ones. 4. ### [ROAS Calculator And Budget Planner](https://groas.com/free-tools/roas-calculator) Work out the return you need to break even at your margin, and judge your campaigns against it. ## FAQ What people ask about the Meta ads tools. ### Do I have to connect my Meta account? No. The Meta Ads Fatigue Checker reads a report you export from Ads Manager, and it is read in your browser. The Competitor Ad Finder opens the platforms’ public ad libraries, the ROAS Calculator needs only your numbers, and the Reddit Customer Voice Finder runs on your own OpenRouter account. ### Do the tools cover Instagram as well as Facebook? Yes. Facebook and Instagram ads are run from the same place, Meta Ads Manager, and one report covers both, so the Fatigue Checker judges each ad on its totals across every placement it ran in. The Meta Ad Library, which the Competitor Ad Finder opens, is the library for Facebook and Instagram ads. ### Are all of these tools built only for Meta ads? Only the Fatigue Checker is. The Competitor Ad Finder also opens the ad libraries of Google, LinkedIn, TikTok and Microsoft, and the Reddit Customer Voice Finder and the ROAS Calculator work for any ad platform. They are listed here because they answer the questions a Meta advertiser asks next: what are competitors running, what should the next ad say, and does it pay. ### Are the Meta ads tools free? Yes. A work email opens every free tool on the site, and you give it once. Personal mailboxes are not accepted. The Reddit Customer Voice Finder uses AI models on your own OpenRouter account, and a search usually costs 5 to 20 cents, paid to OpenRouter; groas adds nothing on top. ## More Free Tools - [Google Ads Tools7 toolsFind wasted spend, check your tracking and work out what a budget buys.See The Tools](https://groas.com/free-tools/google-ads-tools) - [AI Search Tools4 toolsSee whether ChatGPT, Claude, Gemini and Perplexity can read your site, and whether they recommend you.See The Tools](https://groas.com/free-tools/ai-search-tools) - [Competitor And Customer Research Tools2 toolsLearn what competitors run and what customers say, in their own words.See The Tools](https://groas.com/free-tools/competitor-research-tools) - [Ad Budget Calculators2 toolsWork out what clicks cost, what a budget buys and the return you need to break even.See The Tools](https://groas.com/free-tools/ad-calculators) - [All Free Tools12 toolsEvery free tool from groas on one page, sorted by what it is for.See The Tools](https://groas.com/free-tools) ## Paid Ads & SEO, Run For You Book a consultation: groas looks at your accounts and builds a plan and a fixed monthly fee around them. 7-day money-back guarantee. 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