Free Reddit Customer Voice Finder
What Buyers Say On Reddit
The Problems, Objections And Words Buyers Post On Reddit, Linked To Each Thread.
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This tool is free. The search and the model that reads the threads are bought through OpenRouter, on your own account, at their price with nothing added. Once you are connected the search starts. It usually costs 5 to 20 cents.
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What Customers Say On Reddit
- 1Search Reddit for threads about what you sell
- 2Sort what people said into problems, objections and phrases
This can take a minute or two. Keep this tab open.
Searched for:
Problems People Describe
What goes wrong for people, or what they wanted fixed. Each one links to the thread it came from.
Why They Hesitate
Reasons people give for not buying, for waiting or for cancelling.
What They Compare You With
Brands and do-it-yourself options people bring up, and why.
Words They Use
Words and phrases the model picked out of the threads. Find one in its thread before you use it as a quote.
Ad Angles To Test
Written by the model from the problems and objections above. They are starting points for headlines, not customer quotes.
Without A Source: Treat As Unverified
The model reported these, but the search cited no Reddit thread for them. They may be right or they may be invented, so do not use them as evidence.
Every Thread The Search Cited
Read these before you write: the exact words are in the threads, not in a model’s summary of them.
What To Do Next
Open the threads and lift the wording that keeps coming up into your headlines and landing page. Want the campaigns built on it? groas runs paid ads for you: book a consultation and bring this list.
How people put it (the model’s rendering):
How The Finder Works
- 01
Describe What You Sell
Say what you sell the way a customer would, such as “standing desks for home offices”. Add who buys it and the competitors you know of if you want the search pointed at them.
- 02
Connect OpenRouter
One click connects your OpenRouter account, which pays the AI model for the search. Your key stays in your browser and never reaches groas. If a key from another groas tool is still in this browser, this step is skipped.
- 03
Read What Buyers Say
The model runs a few searches of Reddit, reads the threads they return and reports what people wrote. A second model sorts it into lists. Findings link to the thread they came from, and any without one are set apart as unverified.
What You Get
Problems In Their Own Words
What goes wrong for buyers of this kind of product, with the model’s rendering of how a Redditor put it.
Objections To Buying
Why people hold off, look elsewhere or cancel: price, trust, effort, a bad experience.
Competitors And Alternatives
The brands and do-it-yourself options people bring up, and what makes them mention each one.
The Phrases Buyers Use
Up to ten words and short phrases for the product, the problem and the result people want. These are the words to test in headlines.
Three To Five Ad Angles
Opening lines built from the problems and objections found. They are written by the model, and marked as such.
A Link To Every Thread
A finding links to the Reddit thread the search cited for it, so you can read the full conversation and check the wording yourself.
What A Result Looks Like
An illustration for a shop that sells standing desks for home offices. The findings and the wording are invented for this page. A real search shows what the model found on Reddit, and each row links to its thread.
5 findings from 4 Reddit threads
| Type | What the search reported | How people put it | Source |
|---|---|---|---|
| Problem | The desk wobbles at standing height, most of all on cheaper two-leg frames. | “shakes every time I type” | Thread linked |
| Problem | The motor or control box fails soon after the warranty ends. | “died at month 13” | Thread linked |
| Objection | The price is hard to justify for something they expect to stop using. | “stood for a week, now it’s a very expensive normal desk” | Thread linked |
| Objection | Assembly looks like a two-person job that takes an evening. | “the top alone weighs more than I can flip” | Thread linked |
| Alternative | A desk riser on the desk they already own: cheaper, and nothing to assemble. | Thread linked | |
| Phrases | wobble at full height, crossbar, memory presets, cable tray | ||
| Ad angle | A Standing Desk That Stays Still At Full Height | Answers the wobble complaint. |
How Far To Trust It
An AI model can invent a quote or a link as easily as it can find one. The finder is built so that what it shows as evidence can be checked, and so that it says where it cannot.
- A link appears only when the search itself cited that Reddit thread. A finding with no such thread is listed under “Without A Source: Treat As Unverified”, never among the sourced ones.
- The wording under a finding is the model’s rendering of what people wrote. Open the thread and copy the exact words before you quote a customer in an ad.
- It is a sample, not a crawl. The model reads what a few searches return, which is a handful of threads, not everything Reddit has on the subject.
- Reddit is not your whole market. People post there when something went wrong or when they are comparing options, so expect more complaints than praise.
- If the search finds no Reddit thread, the tool says so and shows nothing as a finding.
Why It Runs On Your Own OpenRouter Account
Every search costs money: the model charges for the searches it runs and for the threads it reads. Instead of capping how many searches you get or asking for your email, this tool has you pay the model directly, through your own OpenRouter account, at its price. groas adds nothing and receives nothing.
- A search usually costs 5 to 20 cents. That is an estimate from OpenRouter’s listed prices; the exact cost is shown with your results.
- Your key stays in your browser. It is sent to openrouter.ai and nowhere else, and never reaches a groas server.
- The key is yours. Set a spending limit on it, or delete it on OpenRouter, whenever you like.
- No email, no account with groas, and no limit on how many searches you run.
FAQ
What the finder searches, what it costs, and how far to trust what it shows.
What is the Reddit Customer Voice Finder?

It is a free tool that searches Reddit for threads about the kind of product or service you sell and reports what buyers say there: the problems they describe, their objections to buying, the competitors and alternatives they mention and the phrases they use, plus three to five ad angles built from those. Each finding links to the Reddit thread it came from.
Why use Reddit for customer research?

People on Reddit describe products to each other, not to a brand, so they say what annoyed them, what they nearly bought instead and why they waited. Those are the problems and objections an ad or a landing page has to answer, in words customers already use. It is one source among several: reviews, support tickets and sales calls tell you about your own customers, which Reddit cannot.
Is it really free? What does a search cost?

groas charges nothing and asks for no email. The AI model that searches and reads Reddit does charge, and you pay it directly through your own OpenRouter account: usually 5 to 20 cents for one search. That figure is an estimate from OpenRouter’s listed prices for one model running a few web searches, plus a small second model that sorts the findings. The exact cost of your search is shown with the results.
Are the quotes real?

Treat them as leads, not as quotes. The line under each finding is the model’s rendering of what someone wrote, and a model can shorten, merge or misremember a sentence. The link beside it goes to the thread the search cited, so open it, find the comment and copy the exact words before you use them. Never publish a customer quote you have not read in the thread yourself.
Why do some findings have no link?

A finding gets a link only when its address is an https reddit.com page that the search itself returned as a citation or wrote out in its notes. If the model reports something without such a thread, the tool does not guess: the finding is moved under “Without A Source: Treat As Unverified”. It may still be true, but there is nothing to check it against.
Does it read all of Reddit?

No. The model runs a few web searches limited to reddit.com (it is asked to stop at four) and reads the handful of threads they return. It does not crawl subreddits, count how often something is said or see private and deleted posts. Read a result as a sample of the conversation. Run it again with a different description, a narrower buyer or a competitor’s name to see another part of it.
What is OpenRouter, and is my key safe?

OpenRouter is a service that gives you one account and one balance for AI models from OpenAI, Google, Anthropic and others. This tool uses it so that the search runs on your account, not on a groas one. Your key stays in your browser, is sent only to openrouter.ai and is forgotten when you close the tab unless you tick “Remember the connection on this device”. You can put a spending limit on it or delete it on OpenRouter at any time.
How do I use the results in my ads?

Start with the problems and objections that more than one thread repeats. Put the customers’ own phrase for the problem in a headline, answer the strongest objection in the description or on the landing page, and say plainly how you differ from the alternative people compare you with. Test the angles against your current ads and keep what wins. groas runs paid ads for clients: book a consultation and bring your results.
Put Your Customers’ Words Into Your Ads
Book a consultation: groas looks at your accounts and at what your buyers say, and builds a plan and a fixed monthly fee around them. 7-day money-back guarantee.