The 1 a.m. Spreadsheet Is Back: Agency AEO’s Manual-Work Trap
• 9 min read
Written by David
groas Blog
Dentsu vs Tinuiti and Wpromote: Who Should Run Enterprise Search?
• 10 min read
Written by David
Google Ads Scripts Worth Keeping in 2026, and the Ones I Deleted
• 10 min read
Written by David
The Landing Page Swap That Tanked My Quality Score
• 9 min read
Written by David
Tinuiti vs Wpromote: The Google Ads Test That Matters More Than Channel Breadth
• 11 min read
Written by David
$15k a Month, 60 Days, Form Fills Only: A Lead-Gen Playbook for AI Max and PMax
• 10 min read
Written by David
A Stalled Google Ads Account, $4,000 and 30 Days: Diagnose Before You Bid
• 9 min read
Written by David
Performance Max vs Search: Which Campaign Gets the Query?
• 10 min read
Written by Alexander Perelman
Five Google Ads Scripts I’d Still Run in 2026—and Five I’d Retire
• 9 min read
Written by David
The Google Premier Partner Badge: A Teardown of Directive Consulting’s Pitch
• 10 min read
Written by David
Your Google Ads Account Scored 34/100: The Free Grader’s Sales Notes
• 9 min read
Written by David
What WordStream Really Costs: Fees, Contract Terms, and the Hours Still on Your Plate
• 10 min read
Written by Alexander Perelman
Discovery, Demand Gen and Performance Max: The Timeline Behind Google’s Campaign Consolidation
• 9 min read
Written by David
A 400% ROAS Can Lose Money: What Beginners Get Wrong About CPA
• 10 min read
Written by David
The ‘AI Google Ads Agency’ That Still Checks Your Account on Tuesdays
• 10 min read
Written by David
The Google Ads Automation Glossary: 21 Terms and the Traps Behind Them
• 11 min read
Written by David
Discovery to Demand Gen: A Postmortem of the Migration That Wasn’t a Rename
• 9 min read
Written by David
To the Owner Paying $4,000 a Month for Flat Google Ads Results
• 10 min read
Written by David
What WordStream Really Costs: Pricing, Contract Terms, and the Hours You Still Pay For
• 10 min read
Written by David
Your Target ROAS Is a Bid Throttle, Not a Breakeven Goal
• 10 min read
Written by David
Directive’s Pitch, Taken Apart: What the Badge, Pricing Page and Case Study Tell You
• 11 min read
Written by David
The Google Ads AI Glossary: What the Settings Say and What They Actually Control
• 10 min read
Written by David
Google Ads Says “Eligible.” Is Your Campaign Stable? Run This Test
• 10 min read
Written by David
The SaaS Startup That Kept Google Ads in Learning
• 9 min read
Written by Alexander Perelman
Five Google Ads Agent Predictions You Can Check by 2027
• 10 min read
Written by David
How to Measure AI Visibility Without Tracking Fake Rankings
• 10 min read
Written by David
An Open Letter to the Owner Who Wants Hands-Off Google Ads
• 9 min read
Written by David
YouTube’s Ad Bloat Is Making Advertisers Pay to Be Ignored
• 9 min read
Written by David
How a Google Ads Launch Dies by Day 21: A Postmortem
• 9 min read
Written by David
From Kenshoo to AI Agents: Why Bid Management Still Costs So Much
• 9 min read
Written by David